April 16, 2019

Elle Decor Italy: Via Maroncelli Turns into a Design Journey from The United States to Brazil

During the 2019 Fuorisalone, a series of showrooms and pop-up exhibitions awaken the usually silent via Maroncelli, a few steps from the Feltrinelli Foundation. Among wallpapers with oversize feminine motifs, sculptural lights and furniture signed by Brazilian masters, here is a series of projects for which it is worth visiting this corner near the Brera Design District.

The second collaboration between Faye Toogood and Calico Wallpaper – a company based in Brooklyn (New York) specializing in fine wallpapers – gave birth to Muse (photo above), a fresh and spontaneous wall covering. The aesthetic and the distinctive color palette of the British designer animate a series of female silhouettes, each different from the other, which intertwine and dance on the walls of the space in Via Maroncelli 7, open on an inner courtyard. Founded in 2013 by Rachel and Nick Cope, Calico Wallpaper has developed a technique that allows the company to customize and apply Muse to any environment.

In the room adjacent to Calico there is the Still / Life exhibition created by the American lighting company Ladies & Gentlemen, in collaboration with MUD Australia, a Sydney-based brand specializing in ceramics. The long friendship and the shared aesthetic and design approach have led the two companies to jointly present their respective collections in a welcoming setting imagined by Jean Lee, co-founder of Ladies & Gentlemen. The delicate and sinuous curves of the Myrna series of lamps (the name is a tribute to the American Actress Myrna Loy, NDR) dialogue with the delicate porcelain collections of MUD Australia, handcrafted in a range of soft and opaque colors.