October 20, 2026

Hypebae | Ahluwalia Latest PUMA Collaboration

Ahluwalia just teased its newest collaboration with PUMA on the runway at London Fashion Week. Debuting as part of the brand’s Spring/Summer 2027 collection, the collaboration includes a reworked T7 track jacket, knitted football tops and knitted dresses, along with Ahluwalia Speedcats in new colorways and a first-time footwear silhouette, arriving in black and silver.

As a whole, the “Revel” collection reimagines joy as an act of resistance, positions self-care as a protective barrier and kindness as a necessary form of community-building. Taking inspiration from FESTAC ‘77, a pan-African music and art festival in Lagos, SS27 blends the sounds of Nigerian musician and activist Fela Kuti with Mumbai’s burgeoning rap scene.